We are in a time of exponential change. We need to maintain a holistic approach to marketing that starts with a strategy. MARCOM is your professional development starting point…every year.
By its very nature, marketing helps the communications function by asking the tough questions, understanding needs, determining what’s working and what needs to be altered. Starting with research, it ensures an informed, evidence-based decision-making process. It is continually evolving, innovative and creative. It is also measured, analyzed and proactively improved.
Let’s maximise the time we have together focusing on how we continuously improve the cycle of marketing through all we do, no matter our role. Let’s talk about outcomes and impacts, not outputs.
You will meet passionate marketing and communications professionals from across Canada. They will bring stories, case studies and results – all in an effort to help you plan and deliver the best, most effective marketing and communications initiatives possible.
You’re invited to come together on June 6 & 7, for two unique days with private sector, public sector, non-profit and association colleagues to get acquainted with the latest directions, tools, technologies and strategies to develop and prepare yourself for the ever-expanding role of today’s and tomorrow’s marketing and communications professional.
Founder, Solve for InterestingAlistair helps early-stage companies grow, and works with some of the world’s largest firms on business model innovation. He also helps governments understand the impact of technology on society, ethics, and resiliency. As an entrepreneur, Alistair co-founded Coradiant; the Year One Labs accelerator; and a variety of other startups. He has also launched and chaired some of the world’s …Read more
June 11, 2018
On behalf of CEPSM, thank you for being part of MARCOM Annual Conference 2018 – our 20th Anniversary. We spent…Read more
June 6, 2018
The MARCOM Annual Conference community includes representatives from the nonprofit and public sectors in marketing and communications. And, as the…Read more
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Victoria Larson, Director, Brand ExperienceSaint Elizabeth Health Care and Elizz
Josef Jurkovic, Managing DirectorCentre for Excellence in Communications
Jim Mintz, Managing PartnerCentre of Excellence for Public Sector Marketing
Gord Sheppard, PresidentMeeting Leadership Inc.
Mitch Canter, Chief Creative MercenaryMitch Canter
Nader Shureih, Consultant, Public SectorEnvironics Analytics
Lindsay Pearson, Communications OffcerEmployment and Social Development Canada